It’s been a while since the first ledger started to operate. No one doubts now that the blockchain is a future-shaping technology. Think about the last time you scanned a QR code to verify the authenticity of a product. Or perhaps you used a secure online wallet to manage your digital assets.
These seemingly mundane activities are just a glimpse into the tectonic stresses caused by blockchain networks—starting from the new coffee shop on your street’s corner, ending with enterprise blockchain giants. From streamlining complex supply chains to fostering trust in data-driven decision making, enterprise blockchain remains the most popular concept in theory and the most demanding to implement. If you’re here, then you’re thinking about enterprise blockchain companies, and we share your admiration.
In this article, we'll delve into how enterprise blockchain technology helps companies change their business model, generate more income than other technologies, and makes them viable in 5,10, or even 50 years. And for the dessert, our engineers give a few hints on painless enterprise blockchain adoption and implementation.
What is an enterprise blockchain? To put it simply, an enterprise blockchain is a secure, shared record-keeping system designed for businesses. Using advanced cryptography that’s only available in blockchain technology, it's nearly impossible to alter information once added, making it highly secure and transparent for collaboration. Trust is the main asset generously coined in the enterprise blockchain. Thus, one of the main qualities of blockchain—trustless—suggests that there's no requirement to place trust in any third party or intermediary.
The thing is that it’s technically hard to achieve this level of enterprise blockchain development and implementation. Extremely hard. But we’ll talk about that part later.
We won’t give you a lecture here, instead here are some case studies for you to discover.
Walmart (Retail)
They improved food safety and traceability by tracking products from farm to shelf on a blockchain. Walmart succeeded in implementing the enterprise-grade blockchain to improve the traceability of food-borne diseases by allowing companies to act faster and discarding produce only from affected farms.
Maersk (Shipping)
Maersk has streamlined complex international shipping processes with increased transparency and reduced paperwork. The problem of transparent shipping is common for importers because when anything happens—you won’t know why, where, and who’s generally responsible for it in the first place. Thus, the enterprise blockchain solutions they implement helped them to solve this problem and become distinctively better compared to their competitors.
HSBC (Banking)
They have facilitated faster and more secure cross-border payments through a blockchain network. HSBC is a participator of multiple projects and a consumer of enterprise blockchain services en masse. The latest news tells us that they are concentrating on the tokenization of gold and have successfully traded the gold tokens stored in HSBC’s London vault.
De Beers (Diamonds)
This company has enhanced diamond traceability, reducing fraud, and increasing consumer confidence. De Beers utilizes an enterprise blockchain platform called Tracr. It contains blockchain, AI, the IoT, and advanced security and privacy solutions.
Siemens (Manufacturing)
It’s already been years since Siemens started implementing blockchain for enterprise. Also, they actively participate in scientific research, technology reviews, and emerging trends reports. Their interest is concentrated on streamlined supply chain management, ensuring parts authenticity, and optimizing logistics.
The Siemens Xcelerator stands as a platform for this future-proof company that will shape the landscape of industry and businesses, using blockchain technology at its core.
These inspiring examples may not give you a full picture of which Web2 failed challenges are successfully solved by Web3 enterprise blockchain applications. We’ll give you a few hints:
Traditional Web2 Feature |
Pain Point |
Enterprise Blockchain Solution |
Data silos |
Information fragmented across different systems |
A shared ledger provides a single source of truth. |
Lack of transparency |
Difficulty tracking changes and verifying data |
Transparent history of transactions visible to all authorized participants. |
Security vulnerabilities |
Centralized systems susceptible to cyberattacks |
The decentralized nature makes it more secure and tamper-proof. |
Inefficient workflows |
Manual processes leading to delays and errors |
Automates tasks and streamlines workflows through smart contracts. |
Third-party dependence |
Reliant on trusted intermediaries for verification |
Eliminates the need for intermediaries, reducing costs and speeding up processes. |
The price for such solutions is high: it takes time, patience, huge technical expertise, and human resources. The implementation of enterprise blockchain isn't just a one-time switch; it's a transformative journey.
But as companies change their nature to decentralized and start developing their blockchain platforms, the result sets new rules and completely another level of quality. New business models emerge, challenging traditional players.
Here are some signs that the timing might be good for your company to leverage enterprise blockchain:
The business and industry maturity will bring you to these signs sooner or later. You’re lucky that the time of early adopters is in the past, so you’re about to use solutions that grew on the wins and losses in your industry.
The point to start depends on what problem of your consumer retaining and acquisition you want to address with your blockchain adoption.
Traditional Web2 Company |
Web3 Integration Example |
Netflix: Streaming giant |
Exploring the use of NFTs to provide exclusive content or access to fans. |
Meta: Social media platform |
Developing a metaverse platform (Horizon Worlds) with the potential for integrating blockchain-based digital assets and experiences. |
Ubisoft: Video game publisher |
Implementing blockchain technology in some of their games to allow players ownership of in-game items (e.g., Ubisoft Quartz). |
Nike: Sports apparel brand |
Launching sneaker lines with NFTs that provide exclusive benefits or virtual experiences. |
So, would you start with improved private transactions or implement smart contracts for sales authorization purposes—it all depends on your general modernization plan.
Implementing the most fitting types of decentralized networks (like consortium blockchain, for example) comes with its set of challenges:
Summing up the list of potential problems, we have some mitigation pills for them.
Whenever you’re already participating in an adoption race or just looking for the start line, there’s still time to get your business powered up with blockchain. The success of the implementation depends on two main factors:
If one of these points can’t be explained in detail and doesn’t match the reality, the adoption won’t bring the expected results.